Long names that are really too long for anyone to remember
Here's a race with a name that is too long.
When selecting a name for your race, it's always best to keep it short. If it's too long, people won't remember it and they'll refer to it by different names.
Media and others who have to print the name will shorten it, usually omitting the sponsor or beneficiary, to ensure that copy fits in the space they've allotted.
So, give your race a short, snappy name. If you don't do that, other people will do it for you.
Posted in Marketing
